iPhone 6, Cutting Through the Hype

Please copy and paste these questions to a Google doc. Share the document with me. Then answer the questions on the document. You may use these websites Macrumors Apple.com  Apple Pay and class discussion to answer the questions.

  1. What are some marketing techniques used by Apple? How did they create a “buzz” around their new product?
  2. Are they effective? Why or why not?
  3. What size are the phones?
  4. How much do the phones weigh compared to the iPhone 5?
  5. How much do they cost?
  6. When does the new iPhone 6 come out?
  7. What are the disadvantages of buying a product that is brand-new to the market?
  8. What is the difference between water-proof and water-resistant?
  9. What is Apple Pay? What are the advantages and disadvantages?
  10. What are the phone’s security features?


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